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Requirement_ASM.
Laxmi
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Posted 20-10-2011Reply

1 ASM for Karnataka, Kerela, Tamilnadu, Hydrabad, AP





Job Responsibilities:-

1.0 FINANCIAL



v Achieve Monthly Primary and Secondary Sales Target of the Area for the entire product range.



v Implement the company’s Credit policy and ensure outstanding overdues are maintained within the specified norms / days of the company.



2.0 MANPOWER



v Forecast requirement of FSO(Field Sales Officer) basis growth / geographical area and ensure timely recruitment in accordance with company policy and maintain full strength of FSO(Field Sales Officer) at all times in the area.



v Ensure that the new FSO(Field Sales Officer) are properly inducted into the system as per the laid guidelines.



v Ensure & conduct effective team meetings, adherence to market contact norm, train FSO(Field Sales Officer), communicate company policies and other relevant information and build enthusiasm.



v Familiarize himself with the functions of the FSO(Field Sales Officer) as per the Job Description. Supervise, train, activate & control him by maintaining implementation levels and measuring results.





v Appraise periodically the individual performance of each FSO(Field Sales Officer) against set standards of performance. Identify areas of improvement, develop & implement training plans in consultation with Sales Training manager, HR & RSM. Basis above recommend timely confirmation, increments rewards etc.



v Maintain open communication with FSO(Field Sales Officer) and ensure building & maintaining of enthusiasm & positive attitude.





v Carry out timely disciplinary measures & separation procedures, as appropriate and within the company guidelines.





3.0 MARKET RELATED



4.1 COVERAGE



v Plan town wise coverage basis their population, profile, number of outlets, business potential etc.



v Ensure proper planning of ACPs & PJPs, their implementation for systematic coverage of the territory. Evaluate & modify the same at regular intervals keeping in mind the business growth, outlet expansion, and required coverage frequency & cost effectiveness.





v Ensure that consumer complaints, damaged stocks at trade & distributor level are handled timely and as per the laid down company guidelines.



4.2 DIRECT / INDIRECT DISTRIBUTION



v Set, monitor & ensure Brand wise/ Town wise / FSO(Field Sales Officer) wise distribution targets by extending coverage and range distributions in outlets under direct coverage. Also help FSO(Field Sales Officer) to do the same for his territory.



v Analyse & determine deviations from plans with reasons report and discuss with RSM and take necessary action.





v Identify, activate & control wholesalers in the territory to maximize indirect distribution of our products. Also maintain adequate contacts to ensure that they are fully involved in our business.









4.3 DISPLAY & MERCHANDISING



v Ensure effective installation, utilization and maintenance of all Display Units.



v En sure high quality product displays in the market through FSO(Field Sales Officer) by training them in proper and creative use of POS & other selling aids.



v Equip self, FSO(Field Sales Officer) with appropriate Sales Bags / Builders and Merchandising Kit for working in the market.





4.4 DISTRIBUTOR MANAGEMENT



v Through FSO(Field Sales Officer) Appoint, Train, Develop and Retain distributors and their representatives in the territory and ensure that their distribution to our business is as per targets/ plan.



v Negotiate, after necessary approvals, with distributors for services and investment in stock levels and market credits.





v Evaluate at regular intervals the services rendered, coverage and distribution gains and financial status of the distributors. Review and discuss with RSM and take corrective actions after necessary approvals.



v Monitor constantly stock and sales of all distributors and take corrective actions, if and as required.





4.5 COMPETITION



v Know major competitive companies and their products, their strengths and weaknesses.



v Check prices and activities of competitors and give feedback to RSM on regular basis with relevant details / samples and local activities to counter competitions.



EXPOSURE OF GENERIC BUSINESS





Exp:- 3-8yrs



Education:- Graduate BPharma, MPharma





Interested candidate forward resume on laxmi@hiremanconsulting.co.in and also contact on 08750010066



Source: www.hiremanconsulting.co.in
 
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