There is a very commonly used story by many sales managers - two salesmen went to Africa, both went to sell shoes in different parts of the same country. They both saw villagers without shoes. One immediately sent a message back to his manager saying " There is no market here. Nobody wears shoes and hence I am coming back."

The other sent a message saying "Get ready foe big sales- there is huge market here. Nobody wears shoes and we can make everyone them. Gear up production."



Moral - "Positive attitude determines success".