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Appeal to Self intrest..! Self Interest Has To Be Your Only Interest
Posted 01-11-2012Reply
CEO, Mandalay Entertainment, Owner Golden State Warriors and Los Angeles Dodgers, #1 NYT Bestselling Author, Tell to Win
• If you want to persuade, galvanize, sell, motivate, convince, incite or excite others to action, think like a reptile!
Why? Because according to leading neuroscientists, as much as 95% of our decisions are controlled by our subconscious mind. In particular, the inner and most primitive part of our three part brain, the reptilian brain actually manages much of how humans behave.
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